Stop the waste. Save
Stop the waste. Save
20%
20%
of Spend &
of Spend &
4 Hours
4 Hours
Daily
Daily
Your Daily Execution List for Meta Google & Shopify
SpendOwl tells you exactly what to change today - budget, creative, audience and sku - based on real performance signals.
No dashboards. No guesswork. Just ranked action with risk and impact - fully explainable.
Daily Execution System
Everything You Need to Act - Nothing you Don't
Everything You Need to Act - Nothing you Don't
Everything You Need to Act - Nothing you Don't
Ranked Daily Actions
What to change today, ordered by impact.
Explainable by Design
See the data and logic behind every action.
Guardrails Before Scale
Catch risk before performance breaks.
Built for Operators
Clarity on what to act on and what not to.
How SpendOwl Works
The Daily Loop
The Daily Loop
The Daily Loop
A consistent daily rhythm that replaces reactive optimization with deliberate execution
A consistent daily rhythm that replaces reactive optimization with deliberate execution
A consistent daily rhythm that replaces reactive optimization with deliberate execution
Detect meaningful changes across performace.
Detect meaningful changes across performace.
Detect meaningful changes across performace.
Evaluate impact and risk before acting.
Evaluate impact and risk before acting.
Evaluate impact and risk before acting.
Surface only what needs attention today.
Surface only what needs attention today.
Surface only what needs attention today.
Make execution explicit and restriant clear.
Make execution explicit and restriant clear.
Make execution explicit and restriant clear.
Common Pitfalls
over-editing
premature scaling
gut driven decision
signal pollution
blanket optimization
context blindness
chasing noise
over-editing
premature scaling
gut driven decision
signal pollution
blanket optimization
context blindness
chasing noise
over-editing
premature scaling
gut driven decision
signal pollution
blanket optimization
context blindness
chasing noise
over-editing
premature scaling
gut driven decision
signal pollution
blanket optimization
context blindness
chasing noise
What SpendOwl Watches → What SpendOwl Protects
Performance Shifts
Cost, CTR, ROAS, delivery, fatigue
Learning & Stability
Edit frequency, volatility, saturation
Spend Efficiency
Prevent waste from noise driven change
Decision Confidence
Clarity on what to act on and what not to
Why SpendOwl Exists
Built From Real Operator Pain
Daily fluctuations triggered changes that felt urgent, but quietly hurt learning and stability.
We were reacting to noise
Daily fluctuations triggered changes that felt urgent, but quietly hurt learning and stability.
We were reacting to noise
Daily fluctuations triggered changes that felt urgent, but quietly hurt learning and stability.
We were reacting to noise
Budgets, creatives, audiences — everything changed at once, making outcomes impossible to attribute.
We touched too much.
Budgets, creatives, audiences — everything changed at once, making outcomes impossible to attribute.
We touched too much.
Budgets, creatives, audiences — everything changed at once, making outcomes impossible to attribute.
We touched too much.
When context was missing, decisions defaulted to instinct, not confidence.
Gut feel filled the gaps.
When context was missing, decisions defaulted to instinct, not confidence.
Gut feel filled the gaps.
When context was missing, decisions defaulted to instinct, not confidence.
Gut feel filled the gaps.
We wanted guidance we could inspect, question, and defend, not blind recommendations.
Black boxes weren’t trustworthy.
We wanted guidance we could inspect, question, and defend, not blind recommendations.
Black boxes weren’t trustworthy.
We wanted guidance we could inspect, question, and defend, not blind recommendations.
Black boxes weren’t trustworthy.
We had data everywhere, but no clear answer to what actually needed action today.
Dashboards didn’t help us decide.
We had data everywhere, but no clear answer to what actually needed action today.
Dashboards didn’t help us decide.
We had data everywhere, but no clear answer to what actually needed action today.
Dashboards didn’t help us decide.
Fatigue, refunds, and inventory issues were obvious only after performance dropped.
Risk showed up too late.
Fatigue, refunds, and inventory issues were obvious only after performance dropped.
Risk showed up too late.
Fatigue, refunds, and inventory issues were obvious only after performance dropped.
Risk showed up too late.
Pricing & Access
Simple Access for Serious Operators
SpendOwl is offered in limited access tiers based on scale and decision complexity — not seats or features.
Starter
For founders and small teams seeking daily clarity
Early Access
Limited Availibity
Daily execution list across Meta & Google
Core performance and delivery signals
Clear guidance on what to act on, and what to leave alone
Fully explainable recommendations (white-box by default)
Everything in Starter
Advanced risk and guardrail detection
Creative fatigue, audience saturation, and SKU-level signals
Multi-account / brand visibility
Designed for daily use by performance teams
Agency / Enterprise
For teams responsible for high stakes decisions
Custom Access
Limited Availibity
Everything in Operator
Support for large budgets and complex account structures
Custom guardrails and thresholds
Dedicated onboarding and priority support
Built for agencies and teams managing multiple brands
Pricing will be finalized as we expand access. Early users help shape the product.
Free 7 days trial
No credit card required
Data migration
Starter
For founders and small teams seeking daily clarity
Early Access
Limited Availibity
Daily execution list across Meta & Google
Core performance and delivery signals
Clear guidance on what to act on, and what to leave alone
Fully explainable recommendations (white-box by default)
Everything in Starter
Advanced risk and guardrail detection
Creative fatigue, audience saturation, and SKU-level signals
Multi-account / brand visibility
Designed for daily use by performance teams
Agency / Enterprise
For teams responsible for high stakes decisions
Custom Access
Limited Availibity
Everything in Operator
Support for large budgets and complex account structures
Custom guardrails and thresholds
Dedicated onboarding and priority support
Built for agencies and teams managing multiple brands
Pricing will be finalized as we expand access. Early users help shape the product.
Free 7 days trial
No credit card required
Data migration
Starter
For founders and small teams seeking daily clarity
Early Access
Limited Availibity
Daily execution list across Meta & Google
Core performance and delivery signals
Clear guidance on what to act on, and what to leave alone
Fully explainable recommendations (white-box by default)
Everything in Starter
Advanced risk and guardrail detection
Creative fatigue, audience saturation, and SKU-level signals
Multi-account / brand visibility
Designed for daily use by performance teams
Agency / Enterprise
For teams responsible for high stakes decisions
Custom Access
Limited Availibity
Everything in Operator
Support for large budgets and complex account structures
Custom guardrails and thresholds
Dedicated onboarding and priority support
Built for agencies and teams managing multiple brands
Pricing will be finalized as we expand access. Early users help shape the product.
Free 7 days trial
No credit card required
Data migration
Ready to Operate with Clarity?
Join early access to SpendOwl and get a daily execution list that tells you exactly what to change, and what to leave alone.
FAQs
Frequently Asked Questions
Who is SpendOwl for?
Is SpendOwl another analytics or dashboard tool?
How is this different from automated rules or scripts?
What does “white-box” mean in practice?
Do I need to make changes every day?
How does early access work?
Who is SpendOwl for?
Is SpendOwl another analytics or dashboard tool?
No. SpendOwl does not focus on charts or monitoring. It evaluates performance changes and produces a short, ranked execution list with clear recommendations.
How is this different from automated rules or scripts?
What does “white-box” mean in practice?
Do I need to make changes every day?
How does early access work?
Who is SpendOwl for?
Is SpendOwl another analytics or dashboard tool?
No. SpendOwl does not focus on charts or monitoring. It evaluates performance changes and produces a short, ranked execution list with clear recommendations.